Building On Our History

Simons is a long established family business that has been in existence for over 102 years. Founded by Davis Simons in 1900 after emigrating from his native Russia, he created a hard working, energetic company which is still apparent today. Succeeded by his son, Jack, the company was first established as a manufacturer and supplier to the reproduction furniture industry.

His three sons, Stephen, Howard and Brian continued to develop the business with the same work ethic and entered into the picture framing industry in the 1970's.

Occupying some 400,000 square feet and employing over 500 people, Simons are now established as market leader. In the 1980's Emafyl was established with its production of extruded polystyrene and in 1996 received the Queen's Award for Export Achievement.

Since then the fourth generation, Daniel, Anthony, Robert and Amanda have joined the company to ensure the family commitment and service to our customers continues well into the 21st century .

We have never forgotten that a company is only as successful as its customers.

Extensive Showroom Display

Situated at our head office in Hackney Road, is 3500 sq feet of showrooms where you can see on display over 4000 mouldings, mount board, ready-made frames, fittings, sundries, artist materials, oil paintings, wood turnery and a hands-on machine workshop.

If you wish to visit, we will warmly welcome you, offering help and assistance to meet all your needs. Many customers, who phone us first with an order so we can have it ready on their arrival, use the trade counter.

Our opening hours are:

Monday to Thursday: 8.30am to 5.15pm (closed between 1.00-2.00 daily)
Friday: 8.30am to 4.30pm (closed between 1.00-2.00)
Saturday: 8.30am to 11.30am


Free Moulding Samples

We provide a free moulding sample service. Normal length is 4" with a 12" option if you wish to make your own chevron. We also supply ready-made chevrons by special request.

Machinery Demonstrations

Looking to update your machinery or buy new? We have a comprehensive machinery showroom at Hackney Road where Elton, our machinery sales manager will be pleased to offer you a full demonstration.

Machinery Repairs

Broken down! Your blades need sharpening? Just phone Elton to discuss your needs.
We also have our man on the road, Neil Stout, for on site servicing and advice.

The Complete Solution To All Your Framing Requirements

Illustrated is just a small selection of everyday items from the UK's most comprehensive range of picture framing fittings and sundries available from D & J Simons.

Our new catalogue featuring the complete range including a wide choice of machinery items will be available soon.

For full details together with price listings please get in touch with your local representative whose details are at the front of this catalogue or contact us direct.Tel: 020 7739 3744 (15 Lines) Fax: 020 7739 2984

Emafyl - Shaping The Future Of Framing

Many of you are aware that our sister company Emafyl, is now the world leader in the production of extruded polystyrene mouldings for the picture framing industry, supplying most major manufacturers of photo frames, mirrors and pictures.

Established in the 1980's, Emafyl received the Queen's Award for Export Achievement in 1996 and continues to expand into the architectural market.

For further information please contact the Emafyl sales team: Anthony Simons or Lorraine Berge.

Emafyl Robobond Ltd. Head Office: 122-150 Hackney Road, London E2 7QS

E-mail: or visit the EMAFYL Website: www.emafyl.co.uk